Monday, March 31, 2008

Make Your Trade Show Booth Popular

Make Your Trade Show Booth Popular
By Stephanie Hetu

So, you are taking your products and heading to a trade show, but this year you want to make your trade show booth popular in order to garner more business and have no idea how to do it. Actually, it really is quite simple to make a popular trade show booth as long as you put forth the effort.

One idea to attract people to your trade show is to offer a raffle. By doing this people will come to sign up for the raffle, especially if it is a product worthwhile. The better the raffle item the more likely people will visit your booth simply to register. However, when they are at your trade show booth you have the opportunity to show them your products and provide them with additional information.

Also, offering models is a popular trade show booth trick used all over the world. Beautiful women stand around your booth in clothing that is brand oriented and pass at products for your company. This will certainly attract a lot of men’s attention, however if the trade show is mostly women you might want to use male models. If your industry won’t support this type of activity, then do not do it. Only use models if you think it will make your trade show booth more popular.

Another good idea to make your trade show booth popular is to offer a show. This could be live music, dancing, or anything that will draw people’s attention. Everyone loves entertainment and if your trade show booth has entertainment it will attract people.

There has also been more than one trade show booth that offered massage therapists to provide neck and back massages to individuals visiting. Almost everyone loves a massage and would do almost anything to get one, so if you are offering them in your trade show booth and you can pretty much guarantee you will increase your traffic.

Whatever you do make sure you do something to bring people to your trade show booth. If not, then there will be nothing to catch the people’s attention.

For more information about trade show displays, visit

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